Official Super Bowl XLVII Game Program
NFL renews sponsorship deal with Pepsi, but without Super Bowl halftime show
SUPER BOWL PEPSI HALFTIME SHOW ULTRA PASS, Trigger XR
Schedule / Advertising Week NY 2023
NYSportsJournalism.com - Pepsi Marketing Gets Super Bowl Show Started
Pepsi® develops new platform with Verizon to immerse fans into Pepsi Super Bowl Halftime Show with Live 360-degree mobile experience
Verizon - Pepsi Halftime Ultra Pass
The top 10 immersive campaigns to learn from brandknewmag:Actionable Intelligence on Advertising,Marketing,Branding
The Pepsi Super Bowl LIV Halftime Show and The Impact of Social Media Marketing, by Mary Rodak
Loyalty360 - The Association for Customer Loyalty
Snoop Dogg works with Pepsi for a Live 360-degree Mobile Experience in Super Bowl Half Time
a real-time stats tracker, and of